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If the Hispanic population in America were a country, it would rank #2 in size of all Hispanic countries in the world. In 2020, according to some estimates, 1 in 5 people in the U.S. will be Hispanic. With a national buying power of nearly a trillion dollars annually and growing every year, the time to advertise to this growing population is now!
According to industry research, Hispanics spend more on consumer goods than non-Hispanics in a large cross-section of product categories such as food, clothing, utility services and more. This fact makes them a necessary target for media campaigns.
More than half the U.S. Hispanic population is between the ages of 18 to 49, making it one of the most desirable age groups for advertisers.
Your bottom line benefits from the Hispanic market.
When you advertise directly to the Hispanic market it will have an enormous impact on your revenue. Hispanic MediaWorks will help grow your revenues and guide you every step of the way.
Hispanic MediaWorks helps you successfully enter the marketplace. Over the years, our research and knowledge base has increased alongside the growth of the Hispanic consumer. Year after year, we have experienced noteworthy billing growth. Our experience and media relationships provide Hispanic MediaWorks a clear advantage when it comes to buying competitive media. And as our reach increases, so do your opportunities.
We not only know Hispanic media, we understand how the Hispanic culture responds to creative messaging. It’s a customer that knows the difference between an authentic, relevant Latino message and an Anglo-centric message.
Your bottom line benefits from our partnerships.
Hispanic MediaWorks, in partnership with TelAmerica Español, offers the country's largest unwired network. With one order, you can cover 90% of the U.S. Hispanic population through broadcast, cable, and satellite across multiple Spanish networks for much less money than a traditional network buy.
Read more about how we can help you increase your bottom line.
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